1. Always Disclose Affiliate Links
Use clear labels like “This post contains affiliate links, which means I may earn a commission…”
2. Use Pretty Link or ThirstyAffiliates
These tools cloak long URLs and help manage links in one place. You can make affiliate URLs look more trustworthy by using branded short links.
3. Avoid Keyword Stuffing
Don’t overload your content with affiliate links or manipulate anchor text to trick search engines.
4. Use UTM Parameters with Affiliate Networks
Track which platforms drive the most affiliate clicks. Example:
https://affiliate.com/?ref=yourid&utm_source=twitter&utm_medium=social
Not sure how to set up UTMs? Our beginner’s guide to UTM parameters breaks it down step by step.
5. Monitor Performance
Use link trackers to see what converts then optimize.
Affiliate marketing works best when transparent, helpful, and data-driven.